After 93 years of service to Greater Big Spring area, Elrod’s Furniture has been sold and will become Mitchell’s Furniture Mattress City.
Elrod’s Furniture has been in the Elrod family for 3 generations. Dee and Linda Elrod, Owners of Elrods, told KBest News they had been looking for an exit strategy for some time now, and a great opportunity came along that worked well for everyone involved.
"It was a horrible decision to make," said Linda. "It was hard. We really wanted to hit a 100 years, but the opportunity to sell the store came up before that, and we've been happy and sad. We've floated back and forth lots trying to make the decision and finally decided, maybe now was the time."
When asked if there was anything they’d like to say to the community of Big Spring, Dee stated, "We just wanna thank everybody, very sincerely, because we felt like the community has supported us and helped us. They've taught us and just made our life here very, very good."
The Elrods sold sell their business back in October of this year to Mark and Jennifer Mitchell, of Midland. Interestingly enough, Dee and Mark have known each other for about 30 years, and the Mitchells also have a furniture business that spans 3 generations.
Mark told KBest News that one of the first changes customers will see in the newly acquired business is a new sign.
"We've got a big digital sign that we'll be putting on the front of the store. So, even if you're driving at night time you'll be able to see it. It'll be lit up with specials and pictures of sets and things like that that we'll be putting out, and also the name," said Mark.
This will be the second store for the Mitchells.
"We try to keep ourself as a small town company, even though we're bigger we still do the same," said Mark. "We're still all about service, all about personal connections, [and] relationships. That's what we do. I think it's kinda what makes us fit into what Dee and Linda had here was becasue we're all about people and relationships and making sure that we always have not just customers, but friends.
"I think it's actually what's made us successful [because] we're always looking at our people not as customers but as either friends or future friends."
Cindy Inderlied, Mark’s sister, has already moved to Big Spring and will be managing the day-to-day operations of the store.